Interstitials flood the mobile advertising landscape, presenting a unique challenge and opportunity for both publishers and advertisers. These full-screen ads interrupt at natural breaks in user activity, offering a powerful way to capture attention. While some argue that interstitials can be intrusive, their ability to deliver high exposure makes
Interstitials flood the mobile advertising landscape, presenting a unique challenge and opportunity for both publishers and advertisers. These full-screen ads interrupt at natural breaks in user activity, offering a powerful way to capture attention. While some argue that interstitials can be intrusive, their ability to deliver high exposure makes
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